Thetford Cleaning Machine 2014

The Thetford Cleaning Machine makes emptying a party

A recent study on the use of private sanitary facilities in the recreational vehicle market shows that consumers are clearly satisfied with Thetford products. Emptying a cassette is something consumers put up with. The fact that this is not the most favourite holiday task is in keeping with the trend of a growing need for luxury. As market leader, Thetford wishes to meet this requirement.
Ready while you wait
Together with a German partner, Thetford has developed two high-tech prototypes of the Thetford Cleaning Machine. This machine empties the cassette, rinses it and refills it with new Thetford toilet additive ready for use again.
Thetford on tour
A few months ago, Thetford started a road show to assess the prototypes. Both the functionality of the machine and the reaction of the consumer were assessed. The assessment is still ongoing, but consumers who have cooperated in the assessment to date are unanimously enthusiastic. Norbert van Noesel, Marketing Manager of Thetford: ‘Consumers find the machine hygienic, handy and a very pleasant way of emptying the cassette. Emptying the cassette in this way has become a party!’ Thetford has underlined its market leadership in the field of mobile sanitation with this initiative.
The Thetford roadshow will tour Europe up to and including October. Subsequently, the results will be analysed and plans will be drawn up as to how and when to introduce the machine on the market. To be continued!